Purpose: The purpose of this paper is to present a new human dynamics model to explain the process of verified users' (VUs) posting on Sina micro-blog. Design/methodology/approach: A common human dynamics research method with three steps is applied. Firstly, a large-scale behavioral dataset is collected involving 495 VUs and five topics on Sina micro-blog. Second, five important indicators that reveal the characteristics of posting behavior are analyzed. Then, a quantitative model is constructed to describe the process of posting behavior, and ...