期刊论文

Research on Coupling Development Model of Health Tourism Industry

中文

企业经济

1006-5024

2023

42

05

94-103

10.13529/j.cnki.enterprise.economy.2023.05.009

国家社会科学基金青年项目“乡村旅游高质量发展促进乡村振兴的路径优化与保障政策研究”（项目编号：21CJY053）；

本校为第一机构

康养旅游是以追求身心健康和精神愉悦为双重目标的新兴旅游业态，康养旅游的价值内涵蕴含着旅游产业与健康产业的内在关联。基于李泽厚审美体验论的“悦耳悦目”“悦心悦意”“悦志悦神”三个层次审美体验过程，对旅游产业“吃、住、行、游、购、娱、文”七大要素与健康产业“医、食、康、养、休”五大要素进行耦合，“吃、住、行、购”四要素与健康要素耦合，形成山野美味、康疗居住、景区绿道、身体护理等产品，旨在“满足生理感官需求而悦身”；“游”“娱”两要素与健康要素耦合，形成医疗旅游、美容旅游、森林太极、民族舞蹈等产品，旨在“满足内心情感需求而悦心”；要素“文”与健康要素...

Health tourism is a new tourism industry with the dual goal of pursuing physical health and spiritual pleasure.The value connotation of health tourism contains the internal relationship between tourism and health industry.Based on Li Zehou's aesthetic experience the...MORE Health tourism is a new tourism industry with the dual goal of pursuing physical health and spiritual pleasure.The value connotation of health tourism contains the internal relationship between tourism and health industry.Based on Li Zehou's aesthetic experience theory of"pleasing the ear and eye","pleasing the heart"and"ple...