As a new theoretical method and research perspective in the early 21th century,transmedia storytelling is applicable to the transboundary transformation of folklore resources in the context of the new media era.Transmedia storytelling is based on a high-quality source story,story core or story prototype,and each kind of medium“performs its own duties”or even integrates and coexists with others.From oral to textual to video to integrated media,the use of media for the transformation of folklore resources becomes more and more diverse,so are th...